Marketing for the Sunshine: How to Inject your Website with Summery Marketing

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To make sure you make the best of the sunshine, you need to think about how your website is reflecting what’s going on outdoors! The weather can have a huge bearing on your customer’s shopping behaviors and habits, so ensuring your website capitalizes on that summery feeling is imperative to converting those sales!

Make sure your banner design is Bold and Bright

Nothing evokes a more summery feeling that a bit of vibrancy; saturated hues and light tones evoke a bright summers day, while pinks and blues align with common fashion colors associated with summer.

Make sure white is prevalent in your summery design so that it adds to the airy, light and happy feel.